I have had an itchy back for years and recently got a sore on my face that was not healing. I did not want to go to my dermatologist because on my last visit he nor any of his staff wore masks! I decided to order the Aveeno to possibly help with at least one of the problems. I got soothing relief from the itching beginning with the first application. To my surprise and great relief, the crusty sore was nearly gone in three days. Now, a week later, the new skin is just pinker than surrounding area. It is entirely smooth now. I couldn’t be more pleased and grateful for a product that lives up to the claims.